Much continues to be written about green businesses and the importance of corporate social responsibility (CSR). Research has shown its importance for reputation management. A study published in the Journal of Reputation Management showed clearly that firms who had a reputation for “doing good” bounced back much more quickly after an industry crisis compared with their less altruistic counterparts. In effect, their CSR policies had an “inoculating effect”, creating a “reservoir of goodwill” among stakeholders. In addition to the public relations benefits, the right strategy can also deliver a significant financial advantage as this article will highlight with an overview of the different green tax breaks relevant for small to medium sized businesses.